Digital Shelf Edge Displays

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Dynamic shelf-edge display strips for pricing, promotions, and product information.

Digital Shelf Edge Displays

Slim Design
24/7 Commercial Grade Panel
Android Solution
Bracket Designed For Shelf
High-Quality Screen
Easy Data Control

Product Features

Replace Static Price Strips with Dynamic Digital Content

onQ's digital shelf edge displays replace static paper price strips with dynamic digital screens that can be updated in real time from a central management platform. This eliminates the labour-intensive process of manually replacing paper price strips across thousands of shelf positions, reduces the risk of pricing errors and compliance issues, and enables retailers to execute promotional pricing strategies with speed and precision that paper-based systems cannot match.

Communicate Promotions and Product Information at the Point of Decision

Digital shelf edge displays enable retailers to communicate far more than just price at the shelf edge. Promotional flags, loyalty pricing, product ratings, nutritional information, allergen alerts, and QR codes linking to extended product content can all be displayed dynamically, providing customers with the information they need to make confident purchase decisions at the exact moment they are evaluating products.

Real-Time Price Synchronisation with POS and ERP Systems

onQ's digital shelf edge display platform integrates with leading POS and ERP systems, enabling automatic price synchronisation that ensures the price displayed at the shelf always matches the price at the checkout. This eliminates a major source of customer complaints and compliance risk, and enables retailers to execute time-sensitive promotional pricing with confidence that all shelf displays will update simultaneously.

Energy-Efficient Technology for Large-Scale Retail Deployment

onQ's digital shelf edge displays use energy-efficient display technology that makes large-scale deployment across thousands of shelf positions commercially viable. Low power consumption reduces operating costs, while long-life display components minimise maintenance requirements and ensure consistent performance throughout the product lifecycle.

Applications for Digital Shelf Edge Displays

Digital shelf edge displays deliver the greatest operational benefit to retailers managing large SKU counts across multiple locations, including supermarkets and grocery chains, pharmacies and health retailers, electronics and technology retailers, liquor retailers, and specialty food and beverage stores. Any retailer spending significant staff time on manual price strip changes will achieve rapid ROI from digital shelf edge display deployment.

Built to Perform

Engineered for reliability, Digital Shelf Edge Displays ensure outstanding performance even in demanding environments:

  • Robust Construction: Built with durable materials to withstand high-traffic areas and heavy usage.
  • Energy-Efficient Design: Lower power consumption reduces operational costs while maintaining superior performance.
  • Easy Installation: Choose from wall-mount, shelf-mount, or free-standing options for hassle-free setup.
  • 24/7 Operation: Designed for continuous use without compromising on quality or reliability.

Transform your space today with Digital Shelf Edge Displays, the smart choice for businesses that demand innovation, flexibility, and impact.

Explore the possibilities and bring your vision to life with Digital Shelf Edge Displays!

Specifications

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Testimonials

“The outcome exceeded expectations and we could not have hoped for a better result. Over and above the fact that our screen looks fantastic, I would like to commend your team on the excellent work and timely manner in which you complete the installation.”

Bill Stavrakis

Director, Biggin & Scott

"I would like to extend my appreciation to you and your team regarding the professionalism and overall workmanship displayed during the installation of our screens at Grand Prix Mazda Aspley. I truly believe that these screens have provided an added dynamic to both our New Car Showroom and Service Reception areas."

Luke Camilleri

Dealer Principal, Grand Prix Mazda

“David Jones has been working with onQ for over five years and more recently partnering with onQ on our Retail Media Strategy, with the launch of David Jones Amplify™. Myles and the onQ team have been very strategic, responsive, flexible and resourceful in providing solutions for our Retail Media Strategy”.

James Holloman

Chief Marketing Officer, David Jones

"onQ is a leading technology company to work with, having assisted us in getting our store network onto their digital management platform and a rollout of new digital screens across our business. Their elevated service continues to exceed our expectations, along with always catering to our business needs. All experiences with their friendly team are easy, and enjoyable."

Matthew Kouvas

Project Manager, Politix

"We have been working with onQ for a number of years on both new store projects and digital requirements to the ongoing digital service of screens, content and store support. We have always enjoyed the personal service and knowledge of the team. It goes beyond a client and supplier relationship. I would highly recommend Myles and the onQ team to support your digital screen needs."

Jason Tyrell

Head Of Visual Merchandising, Country Road Group

"onQ’s team went above and beyond for our first and flagship Australian 1R club. Our signs look incredible and feature heavily on social media – almost every Instagram post we see incorporates these.  onQ respond to our queries, however big or small, within minutes – even to this day (months after the project has completed). The team is exceptional. We look forward to working with them for years to come."

Amanda Mclean

CEO, 1Rebel Australia

"I would highly recommend onQ Digital to any other retailer. I have developed a great relationship with onQ Digital, we have worked together across multiple retailers from Country Road Group to Levi Strauss. I appreciate your attention to detail, creative approach to bringing our ideas to life and ensuring we meet our deadlines within budget, Thank you"

Yasmin Lambaraa

Design & Construction Manager

"MMAL has been working with onQ Digital since early 2023 on the rollout of interactive screens and video walls in our national dealer network. During this time, we have always found onQ to be highly professional and responsive to deal with. onQ consistently meets delivery and installation targets within budget. I can highly recommend onQ Digital as a digital solutions provider."

Vince Lombardo

Manager National Franchise Operations

Our Clients

Shelf & Retail

Digital Shelf Edge Displays

Dynamic shelf-edge display strips for pricing, promotions, and product information.

Intro

Overview

Digital shelf edge displays are thin, elongated digital screens mounted on retail shelving at the shelf edge position, replacing traditional paper price strips. Connected to a central content management system, digital shelf edge displays update pricing, promotions, and product information in real time, enabling retailers to communicate dynamically with customers at the point of purchase decision.

Key Features
Slim Design
24/7 Commercial Grade Panel
Android Solution
Bracket Designed For Shelf
High-Quality Screen
Easy Data Control
Details

Product features

Replace Static Price Strips with Dynamic Digital Content

onQ's digital shelf edge displays replace static paper price strips with dynamic digital screens that can be updated in real time from a central management platform. This eliminates the labour-intensive process of manually replacing paper price strips across thousands of shelf positions, reduces the risk of pricing errors and compliance issues, and enables retailers to execute promotional pricing strategies with speed and precision that paper-based systems cannot match.

Communicate Promotions and Product Information at the Point of Decision

Digital shelf edge displays enable retailers to communicate far more than just price at the shelf edge. Promotional flags, loyalty pricing, product ratings, nutritional information, allergen alerts, and QR codes linking to extended product content can all be displayed dynamically, providing customers with the information they need to make confident purchase decisions at the exact moment they are evaluating products.

Real-Time Price Synchronisation with POS and ERP Systems

onQ's digital shelf edge display platform integrates with leading POS and ERP systems, enabling automatic price synchronisation that ensures the price displayed at the shelf always matches the price at the checkout. This eliminates a major source of customer complaints and compliance risk, and enables retailers to execute time-sensitive promotional pricing with confidence that all shelf displays will update simultaneously.

Energy-Efficient Technology for Large-Scale Retail Deployment

onQ's digital shelf edge displays use energy-efficient display technology that makes large-scale deployment across thousands of shelf positions commercially viable. Low power consumption reduces operating costs, while long-life display components minimise maintenance requirements and ensure consistent performance throughout the product lifecycle.

Applications for Digital Shelf Edge Displays

Digital shelf edge displays deliver the greatest operational benefit to retailers managing large SKU counts across multiple locations, including supermarkets and grocery chains, pharmacies and health retailers, electronics and technology retailers, liquor retailers, and specialty food and beverage stores. Any retailer spending significant staff time on manual price strip changes will achieve rapid ROI from digital shelf edge display deployment.

Built to Perform

Engineered for reliability, Digital Shelf Edge Displays ensure outstanding performance even in demanding environments:

  • Robust Construction: Built with durable materials to withstand high-traffic areas and heavy usage.
  • Energy-Efficient Design: Lower power consumption reduces operational costs while maintaining superior performance.
  • Easy Installation: Choose from wall-mount, shelf-mount, or free-standing options for hassle-free setup.
  • 24/7 Operation: Designed for continuous use without compromising on quality or reliability.

Transform your space today with Digital Shelf Edge Displays, the smart choice for businesses that demand innovation, flexibility, and impact.

Explore the possibilities and bring your vision to life with Digital Shelf Edge Displays!

See it in action

Gallery

What our customers say

Testimonials

"onQ's team went above and beyond for our first and flagship Australian 1R club. Our signs look incredible and feature heavily on social media - almost every Instagram post we see incorporates these. We are forever grateful to the team for suggesting we instal their transparent LED, and more so for proposing that we supersize this. Beyond the signs, what has impressed us the most is the team. onQ respond to our queries, however big or small, within minutes - even to this day (months after the project has completed). Communication is exceptional. The team is exceptional. We look forward to working with them for years to come."

Amanada Mclean

CEO, 1Rebel Australia

The outcome exceeded expectations and we could not have hoped for a better result. Over and above the fact that our screen looks fantastic, I would like to commend your team on the excellent work and timely manner in which you completed the installation.

Director

Biggin & Scott

"Myles and the OnQ Digital team have been key partners for Bunnings, supporting the launch of our retail media network, Hammer Media. The team delivered our initial screens roll out of 300 screens in 150 Warehouses, on schedule and to budget; their expertise and responsiveness made it a seamless process with minimal impact on store operations. We look forward to working with them as we continue to grow.

James Rogers

Retail Media Product Manager, Bunnings Group

David Jones has been working with onQ for over five years and more recently partnering with onQ on our Retail Media Strategy, with the launch of David Jones Amplify. Myles and the onQ team have been very strategic, responsive, flexible and resourceful in providing solutions for our Retail Media Strategy. I personally have found onQ a fantastic partner, providing excellent pricing and diligent service to all of the key teams at David Jones. I would highly recommend onQ as a partner for any instore digital solution.

James Hollerman

Chief Marketing Officer, David Jones

I would like to extend my appreciation to you and your team regarding the professionalism and overall workmanship displayed during the installation of our screens at Grand Prix Mazda Aspley. I truly believe these screens have provided an added dynamic to both our New Car Showroom and Service Reception areas. I have no hesitation in recommending enQ Digital Group to anybody requiring such services

Luke Camilleri

Dealer Principal, Mazda Australia

MMAL has been working with onQ Digital since early 2023 on the rollout of interactive screens and video walls in our national dealer network. During this time, we have always found onQ to be highly professional and responsive to deal with. onQ consistently meets delivery and installation targets within budget. I can highly recommend onQ Digital as a digital solutions provider.

Vince Lombardo

Manager National Franchise Operations Network Strategy & Operations, Mitsubishi Motors Australia Limited

onQ is a leading technology company to work with, having assisted us in getting our store network onto their digital management platform and a rollout of new digital screens across our business. Their elevated service continues to exceed our expectations, along with always catering to our business needs. All experiences with their friendly team are easy, and enjoyable. Recent times have amplified how powerful digital technology is, allowing our business to be super reactive - thanks for the support onQ!

Mathew Kouvas

POLITIX Marketing Specialist, Country Road Group

The onQ team have been exceptional to work with. Their expertise in retail digital signage and their ability to deliver a consistent, high-quality installation across our national network has been outstanding.

Retail Operations Manager

Witchery

ideal use cases

Who's this for?

Supermarkets & Grocery Chains

Replace static shelf labels with dynamic pricing and promotional content that updates in real time across your entire store network.

Pharmacy & Health Retailers

Display product information, pricing, and health promotions at the shelf edge to guide purchase decisions and reduce staff enquiries.

Electronics & Appliance Stores

Highlight product specs, comparisons, and live pricing at the point of consideration to accelerate purchase decisions.

Fashion & Apparel Retailers

Communicate size availability, styling tips, and promotional pricing directly at the product display to increase conversion.

Liquor & Specialty Food Retailers

Showcase tasting notes, origin stories, and promotional pricing at shelf level to differentiate premium products and drive upsell.

Department Stores

Centralise pricing and promotional management across multiple departments with a unified shelf-edge display network managed from one CMS.

Product Q&A

Frequesntly Asked Questions

What are digital shelf edge displays?

Digital shelf edge displays are thin, elongated digital screens mounted on retail shelving at the shelf edge position, replacing traditional paper price strips. Connected to a central CMS, they update pricing, promotions, and product information in real time to communicate dynamically with customers at the point of purchase decision.

How do digital shelf edge displays integrate with POS systems?

onQ's digital shelf edge display platform integrates with leading POS and ERP systems, enabling automatic price synchronisation that ensures the price displayed at the shelf always matches the price at the checkout, eliminating a major source of customer complaints and compliance risk.

What content can digital shelf edge displays show?

Digital shelf edge displays can show pricing, promotional flags, loyalty pricing, product ratings, nutritional information, allergen alerts, QR codes, and any other content that helps customers make confident purchase decisions at the point of evaluation.

What is the ROI of digital shelf edge displays?

ROI is primarily driven by labour cost reduction from eliminating manual price strip changes, compliance risk reduction from pricing accuracy, and revenue uplift from dynamic promotional pricing. Retailers managing large SKU counts across multiple locations typically achieve the fastest payback period.

next steps

Ready to find out more?

Digital Shelf Edge Displays

Talk to onQ Digital's team of Australian digital signage specialists. We'll help you specify, procure, install, and manage the right solution for your environment.

technical stack experts

Why Choose onQ Digital?

Australia's most integrated digital signage and retail media partner.

Australian Owned & Operated

Over 12 years of experience delivering digital signage solutions across Australia, trusted by leading brands.

Vertically Intergrated Service

From hardware supply to software integration and ongoing managed services, onQ provides a complete end-to-end solution.

Seamless CMS Intergration

All displays integrate effortlessly with the onQ CMS for centralised, real-time content management and control.

National Support and Installation

Professional installation and dedicated support services available across all major Australian cities and regions.