La Prairie, David Jones, Chadstone

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Project Case Study

La Prairie, David Jones, Chadstone

onQ Digital partnered with luxury skincare brand La Prairie to transform their presence within David Jones, Chadstone. The project involved the strategic installation of high-resolution LCD displays, creating a sophisticated and visually engaging environment that significantly enhanced the customer experience and reinforced La Prairie's premium brand identity.

What was needed

The Challenge

La Prairie, a global leader in luxury skincare, sought to elevate its brand presentation within the David Jones Chadstone retail space. The challenge was to integrate advanced digital signage that not only reflected their exclusive brand identity but also provided a dynamic platform to engage discerning customers and showcase their product range effectively.

How we delivered

The Solution

onQ Digital delivered a tailored digital signage solution featuring high-resolution LCD displays, strategically placed within the La Prairie PAD at David Jones, Chadstone. This included the implementation of onQCMS for dynamic content flexibility, enabling real-time updates for promotions and campaigns, all seamlessly integrated to complement La Prairie's luxurious aesthetic.

project summary

Project Highlights

Enhanced Customer Experience

Engaging visuals captivate customers and create a memorable shopping journey.

Elevated Brand Presence

Digital displays reinforce La Prairie's luxury positioning within David Jones, Chadstone.

Dynamic Content Adaptability

Real-time content updates allow for timely promotions and seasonal campaigns.

Seamless Integration

Sleek LCD displays harmonise with La Prairie's minimalistic design, enhancing ambiance.

next steps

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